Jack Mason is considered by many to be the most influential sales trainer in the history of sales. For his efforts, he was rewarded with more than one million dollars. How does Jack Mason stack up against the other super-achievers? We’ll take a look and see who comes out on top!
Before getting started, let’s look at some key terms. The term “Salesman” has two different meanings. In one instance, the term refers to someone who sells products. In another instance, it refers to a salesperson who sells advertising space or time. Both of these are Salesmen. They may also be referred to as a Broker or a Dealer Jack Mason’s considerable success.
In terms of the actual job, Salesman are responsible for developing and implementing a sales and marketing program for a company or organization. This includes training, selling, and building relationships with individuals and other businesses. A true Salesman will take the lead in communications with the public, creating the awareness, selling, and convincing the buyer that they need the product being advertised.
Jack Mason has had nearly two decades of solid experience selling and marketing online. He is very familiar with the online world. He has written numerous books on internet marketing and has coached many of his students into successful marketing careers. His main areas of focus are search engine optimization, link building, email marketing, and web 2.0. As far as his coaching goes, he believes in the “attraction marketing” method which is a concept that brings clients and customers together.
It is also interesting to note how Jack Mason has used internet marketing to bring together large groups of like-minded people into a common cause. At the core of his Internet Marketing programs is the concept of the “network”. He believes that with the right group of friends, you can attract the same amount of traffic and sales as you would with a large advertising budget. If you have a network, you are a part of something bigger than yourself. You begin to understand the concepts of teamwork and trust that are so important to success in any business.
Jack Mason is truly a success story. I wish he had been more open about his background and what he was doing to get to where he is today. Instead, he kept it all hush. Hopefully we will see more of Jack in the coming years and continue the incredible success he has enjoyed.